Belle & Wissell
October 9, 2020
Located at over 250 locations worldwide, USO is the nation’s leading charitable organization serving active-duty service members and military families.
The team at Belle & Wissell created an interactive experience for the newly renovated Bob Hope USO at LAX. It warmly welcomes troops and their families, and asks them to add their hometowns to a digital map.
Learn more about this project.
Architectural design by Gensler.
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Belle & Wissell crafts participatory experiences that blend inventive design and technology.
Highlights
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The Tribute Wall at the Gates Center for Computer Science & Engineering
University of Washington, Paul G. Allen School of Computer Science & Engineering -
Octave 9: Immersive Canvas for Sound and Vision Experiences
Seattle Symphony, Raisbeck Music Center, Benaroya Hall -
Lost Cities: World of Corals, Experimental Documentary
CaravanLab, Online documentary, film festivals, events -
Harley-Davidson V-Twin Engine Wall, Brand Story Experience
Harley-Davidson Motor Company, Harley-Davidson Museum, Milwaukee, WI -
Understory at The Spheres: Immersive Visitor Experience
Amazon, The Spheres, Seattle Headquarters -
Wallis Annenberg PetSpace™: Interactive Education Center
Annenberg Foundation, Playa Vista, Los Angeles -
Why War: The Causes of Conflict, Interactive Visitor Experience
Flying Heritage & Combat Armor Museum, Paine Field, Everett, Washington -
JourneyMaker: Personalized Art Museum Adventure
Art Institute of Chicago, Ryan Learning Center (The Modern Wing) -
SFMOMA Painting and Sculpture Interpretive Gallery
San Francisco Museum of Modern Art, Gallery 218, 2nd Floor -
SkyPad™ Interactive Wall Observation Deck Experience
Space Needle Corporation, Space Needle Observation Deck -
Umpqua Flagship: Digital Brand Story and Retail Experiences
Umpqua Bank, Umpqua Flagship, San Francisco -
Fantasy: Worlds of Myth and Magic—Interactive Exhibit Experiences
Museum of Pop Culture, Seattle, WA -
Microsoft Envisioning Center: Interactive Storyworld
Microsoft Strategic Prototyping Group, Microsoft Campus, Redmond, WA -
Clyfford Still Museum: Interactive Timeline & Exhibit Film Story Viewers
Clyfford Still Museum, Denver, CO
Media Experiences
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NMAAHC Digital Donor Experience
The Smithsonian Institution, National Mall, Washington, D.C. -
Octave 9: Immersive Canvas for Sound and Vision Experiences
Seattle Symphony, Raisbeck Music Center, Benaroya Hall -
The Tribute Wall at the Gates Center for Computer Science & Engineering
University of Washington, Paul G. Allen School of Computer Science & Engineering -
Understory at The Spheres: Immersive Visitor Experience
Amazon, The Spheres, Seattle Headquarters -
Reunion Tower Constellation: Attraction Media Experience
Reunion Tower, GeO-Deck, Dallas, TX -
Conservation Field House: Malayan Tiger Interactive Visitor Experience
Woodland Park Zoo, Seattle, WA -
SkyPad™ Interactive Wall Observation Deck Experience
Space Needle Corporation, Space Needle Observation Deck -
Microsoft Envisioning Center: Interactive Storyworld
Microsoft Strategic Prototyping Group, Microsoft Campus, Redmond, WA -
Honoring Our Journey: Memory Wall, Shoe Collection, and Reflection Area
Wing Luke Museum of the Asian Pacific American Experience, East Kong Yick Building, Seattle, WA -
Your Face is Puzzling to Me: Streetscape Interactive Experience
Vulcan Real Estate, Amazon Campus, Seattle, WA -
Rise of the Machines: Story of the Microcomputer Revolution
Weatherhead Design, New Mexico Museum of Natural History and Science -
Afterwords
Born, Center on Contemporary Art
Exhibits & Interactives
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Remembrance Gallery: Immersive Memorial Space & Interactive Exhibit
Japanese American Citizens League, Puyallup Chapter, Washington State Fairgrounds -
Virtual Art Garden Experience at the Palmer Museum of Art
Palmer Museum of Art, Penn State University, Kish Bank and William P. Hayes Family Exploration Gallery -
Digital ID System: SAM’s Porcelain Room and SAAM’s Ceramic Room
Seattle Art Museum, Seattle Asian Art Museum, SAM (Downtown Seattle), SAAM (Volunteer Park, Seattle) -
Lost Cities: World of Corals, Experimental Documentary
CaravanLab, Online documentary, film festivals, events -
JourneyMaker: Personalized Art Museum Adventure
Art Institute of Chicago, Ryan Learning Center (The Modern Wing) -
Why War: The Causes of Conflict, Interactive Visitor Experience
Flying Heritage & Combat Armor Museum, Paine Field, Everett, Washington -
SFMOMA Painting and Sculpture Interpretive Gallery
San Francisco Museum of Modern Art, Gallery 218, 2nd Floor -
J. Paul Getty: Life and Legacy—Media Matrix Story Stations
J. Paul Getty Museum, The Getty Center, Los Angeles -
J. Paul Getty: Life & Legacy Collection Mobile Tour Experience
J. Paul Getty Museum, The Getty Center -
McMillan Walking Museum Interpretive Experiences
Envision McMillan, McMillan Park, Washington, D.C. -
RadioEight: The Subconscious Dreams of the World’s Children
The Bill & Melinda Gates Foundation -
The Seattle Central Library Orientation and Visitor Center Exhibit
Seattle Public Library, Central Library -
PanoCam: 50-Year Camera Panoramic Photography Experience
Space Needle Corporation, Space Needle Observation Deck -
Fantasy: Worlds of Myth and Magic—Interactive Exhibit Experiences
Museum of Pop Culture, Seattle, WA -
The Frick Orientation Center: Interactive Design and Wayfinding
The Frick Art & Historical Center, Pittsburgh, PA -
Avatar: The Exhibition—Multiplayer Bioluminescence Game
Museum of Pop Culture, Traveling Exhibition -
Avatar: The Exhibition—Digital Interpretive Experiences
Museum of Pop Culture, Traveling Exhibition -
Museum of Flight: Space Gallery Interactive Exhibits
Museum of Flight, Charles Simonyi Space Gallery, Seattle, WA -
Checking Our Pulse: Healthcare Exhibition and Traveling Exhibitory
Northwest African American Museum, Swedish Medical Center, NAAM, Swedish Medical Center, Seattle, WA -
World War II Visitor Center Interactive Campaigns & Companion Websites
American Battle Monuments Commission, Cambridge (UK), Normandy (FR), Rome-Sicily Visitor Center (IT). -
Icons of Science Fiction: Exploratory Digital Experience
MoPOP, Museum of Pop Culture, Seattle, WA -
Can’t Look Away: Bram Stoker’s Dracula Manuscript, Music of Horror, and Scream Booth Experience
MoPOP, Museum of Pop Culture, Seattle, WA -
The Great War: Digital Timeline Experience and Companion Website
American Battle Monuments Commission, Cambridge (UK), Normandy (FR), Rome-Sicily Visitor Center (IT). -
World War II: Digital Timeline Experience and Companion Website
American Battle Monuments Commission, Cambridge (UK), Normandy (FR), Rome-Sicily Visitor Center (IT). -
Nirvana: Taking Punk to the Masses—Exhibition Graphic Design
MoPOP, Museum of Pop Culture, Seattle, WA -
Nirvana: Taking Punk to the Masses—Interactive Exhibit Experiences
MoPOP, Museum of Pop Culture, Seattle, WA -
Clyfford Still Museum: Interactive Timeline & Exhibit Film Story Viewers
Clyfford Still Museum, Denver, CO -
Art Generation Lab: Museum Conservation Experience
Kohl's / Milwaukee Art Museum, Milwaukee Art Museum, Milwaukee, WI -
True Evel: The Amazing Story of Evel Knievel—Exhibition and Arcade Game
Harley-Davidson Motor Company, Harley-Davidson Museum, Milwaukee, WI -
Evel Knievel’s Daredevil Challenge: Arcade Jump Game
Harley-Davidson Motor Company, Harley-Davidson Museum, Milwaukee, WI -
Community Portrait Lab: Interactive Touchstation System
Wing Luke Museum of the Asian Pacific American Experience, Wing Luke Museum, Seattle, WA -
The Eight Essential Ingredients
Born, Richard Hugo House -
Born: Fifteen Years of Art and Literature
Born Magazine -
Modern Mining: Digital Storytelling Interpretive Experience
Britannia Mine Museum, Britannia Beach, BC -
Following Fur Seals: Interactive Education System
Seattle Aquarium, in partnership with NASA and NOAA, Seattle Aquarium, Seattle, WA -
Accidents Will Happen: Exhibition Documentary Film
The Stranger / Belle & Wissell Editions, Georgetown, Seattle, WA -
Accidents Will Happen: Stories from Rock Photography
The Stranger / Belle & Wissell Editions, Georgetown, Seattle, WA -
Jimi Hendrix: An Evolution of Sound—Life Map Storytelling Experience
MoPOP, Museum of Pop Culture, Seattle, WA -
The Battle of Pointe du Hoc: Interactive Combat Narrative
American Battle Monuments Commission -
Art of Modern Rock: The Poster Explosion at MoPOP
Museum of Pop Culture, Seattle, WA -
Art of Modern Rock: The Poster Explosion at Bumbershoot
One Reel Productions, Bumbershoot Music Festival, Seattle, WA -
History in High Definition: Washington State History Experience
Washington State Historical Society, Washington State History Museum, Tacoma, WA -
UBC Sports Hall of Fame: Athletics Tribute Interactive
University of British Columbia, Thunderbird Sports Centre, Vancouver, BC -
Smithsonian’s “Native Words, Native Warriors”—The Code Talkers’ Story
National Museum of the American Indian, with Cortina Productions -
Woven Together: Traditions of the Pacific North Coast
National Museum of the American Indian -
The Normandy Campaign: The Advance Inland (Kiosk)
ABMC / Dog Green Productions, Normandy Visitor Center -
Beasts! The Exhibition
Fantagraphics Books, Belle & Wissell, Co. -
The Normandy Campaign: The Advance Inland (Website)
ABMC / Dog Green Productions, ABMC website -
The Archaeology of West Point
Burke Museum of Natural History and Culture -
The Enduring Power of Totem Poles
Burke Museum of Natural History and Culture, Bill Holm Center -
Time and Sequence
Born, Belle & WIssell -
Help Wanted: Collaborations in Art Exhibition
Born, Center on Contemporary Art -
Help Wanted Print Collateral and Exhibition Graphics
Born Magazine, Center on Contemporary Art -
Help Wanted Website
Born -
Afterwords
Born, Center on Contemporary Art -
The Estate of Beverly Thomas
Born, Center on Contemporary Art -
You and We
Born, Center on Contemporary Art, W+K Building (The We Experiment)
Brand Storytelling
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Amazing Stories of Asurion Help: Immersive Installation
Asurion, Gulch Hub, Nashville Headquarters -
Make-A-Wish National Headquarters, Wish Experience Center
Make-A-Wish™ Foundation of America, Phoenix, Arizona -
Bob Hope USO Interactive Map and Welcome Experience
Bob Hope USO, Theme Building, LAX -
Wallis Annenberg PetSpace™: Interactive Education Center
Annenberg Foundation, Playa Vista, Los Angeles -
Harley-Davidson V-Twin Engine Wall, Brand Story Experience
Harley-Davidson Motor Company, Harley-Davidson Museum, Milwaukee, WI -
Understory at The Spheres: Immersive Visitor Experience
Amazon, The Spheres, Seattle Headquarters -
Flying Heritage & Combat Armor Environmental Graphic Design
Flying Heritage & Combat Armor Museum, Paine Field, Everett, Washington -
Reunion Tower Constellation: Attraction Media Experience
Reunion Tower, GeO-Deck, Dallas, TX -
Too Far Gone
Gingko Press, Belle & Wissell Editions -
SkyPad™ Interactive Wall Observation Deck Experience
Space Needle Corporation, Space Needle Observation Deck -
Umpqua Flagship: Digital Brand Story and Retail Experiences
Umpqua Bank, Umpqua Flagship, San Francisco -
Umpqua Bank: Generative Waterfront Media Experience
Umpqua Bank, South Waterfront, Portland -
Your Face is Puzzling to Me: Streetscape Interactive Experience
Vulcan Real Estate, Amazon Campus, Seattle, WA -
CCVI Legacy Timeline
SCIW, University of the Incarnate Word -
Macro Micro: Innovation Canvas Graphic Installation
Vulcan Real Estate, Amazon Campus, Seattle, WA -
Exposed! Lost Photographs 1915-1916 Postcard Set
Belle & Wissell Editions, Harley-Davidson Archives, The Shop at the Harley-Davidson Museum, Milwaukee, WI -
Cinerama: Seattle’s Most Epic Movie Experience
Vulcan Real Estate, Cinerama -
Microsoft Envisioning Center: Interactive Storyworld
Microsoft Strategic Prototyping Group, Microsoft Campus, Redmond, WA -
R.H. Wissell’s Lost Recordings: Sonic Exploration Series 003.1.2
Belle & Wissell Editions, Performance at Oxbow, Georgetown, Seattle -
Foster School of Business, Digital Donor and Signage System
University of Washington, Foster School of Business, Seattle -
The Georgetown Arts District: Historic Placard System
4Culture, Friends of Georgetown History -
Born Presents 417 • 903 Retrospective Book Project
Adobe, Born Magazine, Belle & Wissell Editions, Online publication -
Harley-Davidson Story Engines
Harley-Davidson Museum -
Harley-Davidson Brand Story and Archives Filmmaking
Harley-Davidson Motor Company, Harley-Davidson Museum, Milwaukee, WI -
Fantasy Bike Build
Harley-Davidson Museum -
Hill Climb Challenge
Harley-Davidson Museum -
Harley Product Development
Harley-Davidson Museum -
Future: Limited-Edition Postcard Set and Poster
Belle & Wissell Editions -
Her Aim is True: Jini Dellaccio
Karen Whitehead, Fur Face Films, Film festivals, Prime Video -
The Disney Music Challenge
EMP Museum -
Greenwood Space Travel Supply Co. Transportive Media Storytelling
826 Seattle, Seattle, WA -
Born: Fifteen Years of Art and Literature
Born Magazine -
The Story of Belle and Wissell: How It All Began (Interactive Story Kit)
Belle & Wissell Editions -
Holiday Story Window Display
Belle & Wissell Editions -
Healthcare Retail Experience
The Kean Center for Skin Health, Seattle, WA -
Microsoft Communities
Captive Orbit, TechEdge Conference -
Sweet Crude
Sandy Cioffi -
A History of Excellence
Seattle University -
Central Institute for Exploration (Brand Identity Development)
Rocketfuel Productions, Discovery Kids -
The People Project
Microsoft, MEDX group, Microsoft Campus -
Seattle University Experience
Seattle University -
The Burke Museum Website
Burke Museum of Natural History and Culture, Website